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  1. Home
  2. Referral Partner Program

Referral Partner Program

The commercial kitchen industry's referral program.

You already know people building or running restaurants. Send them our way, and get paid when they become a customer.

Apply to Become a Referral Partner

How it works

Four steps. No complicated process.

  1. 1

    You meet someone opening or renovating a restaurant

    Architects, contractors, designers, consultants, brokers. If you work around food service projects, you already meet these people.

  2. 2

    Email us the project and contact info first

    Send the project name and contact details to sales@thehorecastore.com before you make the introduction. That puts you on record.

  3. 3

    We handle the rest

    Equipment, 2D/3D kitchen design, financing, delivery, and installation. Your contact works with our team from quote to open.

  4. 4

    You get paid when the project closes

    Once the equipment is delivered and paid in full, your referral fee goes out. No cap on how many projects you can refer.

What you earn

Real numbers. No guesswork.

Referral fees are a percentage of the closed equipment sale, with a minimum floor on every tier so smaller projects still pay.

Estimate your fee

What could a referral pay?

Drag the slider or type a project size. The fee updates instantly.

Estimated referral fee

$2,000

$
$5,000$250,000
At $50,000, you are in the $25,000 – $75,000 tier: 4% of the sale, or $1,500, whichever is higher.

Fee tiers at a glance

Project sizeRateMinimum fee

Small projects

Under $25,000

5% of the sale$1,000 minimum

Mid-size projects

$25,000 – $75,000

4% of the sale$1,500 minimum

Large projects

$75,000 and up

3% of the sale$2,500 minimum

Whichever is higher applies: the percentage of the closed sale, or the minimum for that tier. Paid after equipment is delivered and paid in full.

Who this is for

Built for people already in the room.

If you regularly meet people opening or renovating food service businesses, this program is for you.

  • Architects
  • General contractors
  • Interior designers
  • Restaurant consultants
  • Equipment reps
  • Real estate brokers working with restaurant tenants
  • Anyone who regularly meets people opening food service businesses

What you are recommending

What Horeca Store brings to the table

Your reputation matters. Here is what your referral actually gets.

  • 2D/3D kitchen layout and design

    We plan the kitchen so equipment fits the space, the workflow, and the code requirements.

  • Direct factory pricing, 11 locations, 100,000+ SKUs

    One source for commercial kitchen equipment at volume pricing, with local presence across the country.

  • White-glove delivery and installation

    We deliver, place, and set up equipment so the project stays on schedule.

  • In-house financing

    Up to 5 years, with 0% interest for qualifying clients. Makes it easier for your referral to say yes.

  • 3-year extended warranty and damage-free delivery guarantee

    Coverage and delivery guarantees that protect the operator after install day.

Program rules

Plain rules. No legalese.

  • Email sales@thehorecastore.com with the project name and contact info before making the introduction. That is what puts you on record.
  • The referral only counts if it is a new project Horeca Store was not already talking to.
  • If the project closes within 6 months of the introduction, the referral fee applies.
  • Paid once equipment is delivered and paid in full.
  • No cap on how many projects you can refer.

Apply

Ready to partner with us?

Submit the form and someone from Horeca Store will call you to set things up. Or email sales@thehorecastore.com if you already have a project to introduce.

Apply to become a referral partner

Fill this out and we will call you to walk through the program. Takes about a minute.

We use this only to follow up about the referral program. No spam.

Trusted by 15,000+ restaurant projects and counting.